Our Dip in the Tank - #SharkTank

August 20, 2014 13 Comments

So it’s been a little over a year since we taped our Shark Tank episode in July 2013, and it’s only natural to ask how this all happened???

Well, let’s *REWIND* to December 2012 when we submitted #MonkeyMat to ABC’s #SharkTank casting website, which felt like hitting send into a cyber black hole…! 

We had cemented Shark Tank as a Monkey Mat goal for 2013 so, not thinking our online submission would ever even be read by human eyes, we started checking the website regularly for the in-person casting schedule to pick a city to go stand in line.  We were shocked, not to mention ecstatic, when we received that unexpected phone call from #SharkTank casting late March 2013.  Still pinching ourselves that we got the first call, we were almost in disbelief when we got a second call from a #SharkTank producer who found us on a blog! Thrilled to say the least, we diligently (and sometimes frantically given short turnaround times!) working through the various rounds of paperwork, video submissions and other hoops and challenges presented to make this dream a *REALITY*.

We waited patiently (not!) for the final call to come film, and we were over the moon when we found out that all of the prep had gotten us to that next critical step in the process.  Just one minor detail…Courtney needed to pop out a baby and then make it to LA for the taping!!  *Luckily* the producers were kind enough to accommodate these exceptional circumstances, so Courtney had all of 6 weeks after baby Max made his debut before packing up for LA. (Christie is still in awe reflecting back!)

The time around filming was a total whirlwind.  We both agreed that, no matter what happened, it would be the *BEST* learning experience and we would be proud of what we had already accomplished (even it we got eaten alive by the Sharks)!

From the moment the doors opened and we walked down the hallway and into the “tank”, the whole experience felt just surreal.  To actually BE in the setting we’d watched on tv countless times was indescribable…there wasn’t even time to absorb it all fully and realize that whatever happened as the cameras rolled (no pauses, no re-takes!) would (hopefully!) be watched by millions.  The Sharks knew nothing about us, our product, our business until the questions started firing from all angles – intense to say the least. :)  But, as always, we did our best to have fun with it!

 The outcome of our swim was exactly what we had defined in advance as our ideal scenario – wild as it played out during filming!  Becoming business partners with the two #Sharks we admired most, Mark Cuban & Lori Greiner, certainly checked the box on our 2013 Shark Tank goal!

After months of due diligence (not to mention constant replays in our head of the filming – almost an hour, versus the 10 minute segment that aired!) we finally closed our deal in November 2013.  The most challenging part of the entire journey (ok, childbirth aside…) was actually keeping our secret until airing on April 4, 2014 (almost one year later!)

We are so *EXCITED* to continue sharing our journey with those who have so graciously supported us…so please stay tuned for our update next week on “Life After the #Tank”!

Fun factoids about our #SharkTank filming:

  • Matching pink dresses (made of neoprene – yes, we were ready to swim! J ) were not purchased together; rather, one purchased in Austin and the other literally found on Craigslist in NYC and express mailed to us (thank you whoever we bought from, if you’re reading this!!)
  • Matching earrings were to represent Courtney’s sweet baby Max, all of six weeks old at the time of filming.
  • The sunflowers on the set were in honor of Christie’s Mom, Sue Cullen, who passed away suddenly from ovarian cancer in 2010 but was an inspiration and a catalyst for Christie and Courtney to follow their Monkey Mat dreams.  (There were even sunflower picture outside our hotel room…it was a sign!)
  • When the doors opened into the hallway, Christie shot out of the gates and Courtney kicked into speed walking mode to catch up.
  • We’d been sitting in our trailer dressed and ready, hair and makeup done, since ~8am and didn’t film until very end of day talk about an extra layer of nerves!

 

 

 

 

 

 




13 Responses

justin
justin

April 16, 2015

I like the monkey mat

Mary Margaret Thorne
Mary Margaret Thorne

August 27, 2014

Love your product. They are my “go to” baby shower gift.
Hope you continue on your road to success.

Sandra
Sandra

August 26, 2014

Love this product but it is overpriced. It would be more reasonable at $10-15 dollars. I’ve read the reviews and I’m guessing you changed the weights to a cheaper type of metal to reduce your costs. If the Mat can’t stay down then you don’t have a good product and the excitement of this product will soon disappear once people realize it doesn’t work very well. Don’t sacrifice quality. moms want convenience. Being a parent is stressful enough…we need easy..convenient and dependable. Thanks!!

Agata Majerski - StrollAir
Agata Majerski - StrollAir

August 25, 2014

I have watched your company grow since the day you won the JPMA awards! I was so excited for you then, and even more now! ;) Way to go girls! Your efforts are paying off! All the best! See you at ABC Kids in Las Vegas.

Julie Gibbs
Julie Gibbs

August 22, 2014

I just watched you both on Shark Tank finally. Great to meet you in Orlando last spring, and I hope you both have been able to take a breath and business is booming. Maybe I’ll see you at the ABC Show. Best of luck.

Stephanie Rios
Stephanie Rios

August 22, 2014

I was so ready to buy this after watching shark tank. However I thought it was going to be ten dollars. Please notify me when you begin selling them at that price!

jeni
jeni

August 22, 2014

Love this. Found a local company where I can purchase it. Bet the other 3 sharks are kicking themselves for not making u an offer now. They must not have kids or they would have realized how great the monkey mat is.

Catherine Tucker
Catherine Tucker

August 22, 2014

It is so refreshing to see another great idea from inspiring young moms who solve problems with their creation…… the mother of invention! I hope my invention will go as well as yours did! Again great to see y’all in the tank.

Mark
Mark

August 22, 2014

Just saw on shark tank and love the idea. Can you brand this with a different companies logo?
Mark

Natalie
Natalie

August 22, 2014

Just watched you on shark tank and am purchasing now. Love that the price is doable!

April s
April s

August 22, 2014

I just watch shark tank and saw both of you showing the monkey mat. Thinks it’s a great ideal am actually purchasing one right now!

Bhargav Patel
Bhargav Patel

August 22, 2014

Congrats to both of you, Mark and Lorie are amazing!!!! Im sure they will take you to levels you never have dreamed of!!!

Greg Vise
Greg Vise

August 21, 2014

Congrats to both of you! Courtney I know your mom and dad must be very proud of what you have accomplished.

Best wishes to a successful business.

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